Economics and Management of Vegetable Farming : From Cultivation to Market
The agricultural sector serves as a fundamental pillar of rural economies
while playing a critical role in advancing national food and nutritional security.
Amid land conversion pressures and escalating climate challenges, horticultural
commodities—particularly high-value vegetable crops—present immense potential
to enhance smallholder incomes and drive dietary diversification. Beyond their
economic value, vegetables provide essential micronutrients and vitamins that
complement staple carbohydrates for comprehensive health.
This book provides a comprehensive overview of vegetable value chains,
spanning from farm-level production systems to household consumption dynamics.
It examines the socioeconomic and techno-cultural dimensions of horticultural
farming, including smallholder operational characteristics, hybrid seed
adoption, post-harvest practices, market distribution channels, and price
volatility. Furthermore, the text addresses household consumption patterns,
dietary diversity, and key consumer motivators influencing daily vegetable
intake.
By integrating agricultural technicality, agribusiness economics, and
public health nutrition, this work offers strategic policy insights to enhance
agricultural productivity and value-chain efficiency. Designed as a practical
and academic resource, this book is highly valuable for university students,
researchers, policymakers, and practitioners in agribusiness, horticultural
economics, and agricultural development.
Judul : Economics and Management of Vegetable Farming : From Cultivation to Market
Penerbit : PT Nasya Expanding Management (Penerbit NEM)
ISBN : Sedang Proses
Penulis : Ir. Joko Mariyono, M.P., Ph.D. & Dr. Apri Kuntariningsih, S.IP., M.Si.
Ukuran : 15.5 x 23 cm
Tebal : viii + 132 halaman
Harga : Rp62.600,00









